Lime Cashmere is a young clothing brand made from 100% organic and baby cashmere, created in 2019.
What is done: Design a logo and corporate identity. About a client: Production of clothes from 100% baby cashmere. Baby cashmere is the rarest and most expensive type of cashmere, obtained by combing the undercoat of six-month-old cashmere goats. One kid is able to give no more than 80 grams of fluff. Baby cashmere clothing has amazing tactile properties - weightlessness, absolute softness and comfort. Baby cashmere clothing is lightweight yet has a very high heat retention capacity. The name consists of two words Cashmere - a generic name that indicates the nature of the company's activities, Lime - in addition to a pleasant phonetic sound, is associated with freshness, embodying the company's desire for modern silhouettes. The philosophy of the brand is the pursuit of excellence, timeless style, beauty and elegance, sophistication of simple lines, absolute comfort, environmental friendliness. Task: It's necessary to form in the minds of the audience an idea of the brand as a stylish, prestigious, expensive, high-quality, elegant modern brand. Increase brand awareness. Convey the brand philosophy through packaging and visual content. Realization: We have created a calligraphic font in a classic style: refined and elegant. As a graphic sign, the image of a kid is used as a direct reference to the company's activities. The sign in the logo is a recognizable element of style, as well as a rebuilding element from competitors. Project date: 2019
Baby cashmere is a high-quality raw material from the wool of young goats, while the mass market is a medium-quality down, whose villi are shorter and thicker. Baby cashmere is obtained during the first combing - one goat gives only 30 grams of fluff; the villi of such an undercoat have pointed ends, due to which the fabric is especially soft.
We have created a calligraphic font in classic style: refined and elegant. As a graphic sign, the image of a kid is used as a direct reference to the activities of the company. The sign in the logo is a recognizable element of style, as well as a rebuilding element from competitors
Font writing is not a font. This is handwritten calligraphy and digitized into vector format.
Cashmere is the heart of your wardrobe. He gently embraces you, warms you with his love, protects you from bad weather and takes care of you wherever you are.
Corporate palette, corporate font, package and cardboard tag design.
Lime Cashmere pays great attention to service and tries to make each client become a regular guest in the boutique. In the design of the package, we proposed silver foil stamping to emphasize the status. White piping and a rep ribbon bow give the package "lightness" and create the effect of a holiday.
The purity of the composition and high quality of cashmere is confirmed by the international organic certificate OEKO-TEX® Standard 100 (Switzerland).
Remove all unnecessary, see the main thing!
Basic sets are easily combined with each other and allow you to feel comfortable every day for different occasions.
Lime Cashmere convinced that convenience and beauty should go side by side.
Do you like this project?
We will be happy to develop for your company branding or corporate identity. Leave a request and we will contact you within a day, to discuss your project.
The user, having left his personal data in the form and clicking on the button "SEND"