We are currently updating the site to make it even better and more convenient. ☺️
CONTACT US
Leave your contact details and we will contact you as soon as possible.
Lime Cashmere
Corporate identity for a clothing brand boutique
/ identity / logo
2019
DESCRIPTION
ABOUT
Lime Cashmere is a young clothing brand made of 100% organic and baby cashmere, created in 2019. Production of clothing made of 100% baby cashmere. Baby cashmere is the rarest and most expensive type of cashmere, extracted by combing the undercoat of six-month-old baby goats of cashmere breeds. One kid is able to give no more than 80 grams of fluff. Baby cashmere clothing has amazing tactile properties — weightlessness, absolute softness and comfort. Baby cashmere clothes are lightweight, while having a very high ability to keep warm. The name consists of two words Cashmere — a generic name that indicates the nature of the company's activities, Lime -in addition to pleasant phonetic sound, is associated with freshness, embodying the company's desire for modern silhouettes. The brand's philosophy is striving for perfection, timeless style, beauty and elegance, sophistication of simple lines, absolute comfort, environmental friendliness.
TASKS
Development of corporate identity: logo, palette, font pair. Development of corporate identity media.
GOAL
To form in the minds of the audience an idea of the brand as a stylish prestigious expensive high-quality elegant modern brand. Increase brand awareness. Convey the brand philosophy through packaging and visual content.
RESULT
The client's request was fully satisfied. We have developed a calligraphic font in a classic style: refined and elegant. The image of a kid is used as a graphic sign as a direct reference to the company's activities. The sign in the logo is a recognizable element of style, and it is also a defending element from competitors.
Baby cashmere is a high—quality raw material from the wool of young goats, whereas mass-market down is of medium quality, whose villi are shorter and thicker.
Baby cashmere is obtained at the first combing — one goat gives only 30 grams of fluff; the villi of such an undercoat have pointed ends, which makes the fabric especially soft.
A logo that tells a story
visual system
We have developed a calligraphic font in a classic style: refined and elegant. The image of a kid is used as a graphic sign as a direct reference to the company's activities. The sign in the logo is a recognizable element of style, as well as a detaching element from competitors
VARIANTS
Font writing is not a font.This is a calligraphy made by hand and digitized in a vector format.
Cashmere is the heart of your wardrobe.He gently wraps you in his arms, warms you with his love, protects you from bad weather and takes care of you wherever you are.
#493B3B
#817575
#C2B5AB
#E7E4DE
#D6E4C5
#D4E08C
IDENTITY ELEMENTS
similar projects
Do you like the project?
We will be happy to develop a branding or corporate identity for your company.Leave a request and we will contact you during the day to discuss your project.
By clicking on the button, you consent to the processing of your personal data.