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Logo and corporate identity
We help brands shine brighter through their identity. We create not just a beautiful design,but a design that increases your sales.
description
What benefits do you get with corporate identity?
Corporate identity is a set of visual elements through which a company can be identified from one another.
Recognition
Corporate identity helps your company stand out from the competition and be recognizable to customers. Practice shows that consumers remember better those companies that have an expressive and unique corporate identity. When people see your logos, colors, or fonts, they can instantly associate them with your brand, which increases the likelihood of choosing your products or services.
Professional image
A well-designed corporate identity gives the impression of professionalism and reliability. This may affect the perception of your company as a reliable supplier of goods or services.
Image
The basis for effective communication with the audience. Thanks to the holistic image, consumers perceive the brand and enter into a dialogue with it. A professionally designed corporate identity allows you to manage the emotions and opinions of the audience that arise when contacting the brand.
Detuning from competitors
Corporate identity helps the company stand out from competitors and more effectively convey its unique advantages to consumers. In our time, this is critically important, since the high level of competition in the market poses a serious threat not only to the young, but also to established companies.
BRAND CARRIER
What is a brand carrier?
A media is any printed product or digital layout created according to the rules and norms of corporate design (guideline) to achieve brand awareness and form a unified image of the company.
Corporate documentation
General business card / Personal business card / Document folder / Letterhead / Postal envelope / Badge, pass
Polygraphy
Discount card / Gift certificate / Product packaging (package, wrapping paper, ribbons, etc.) / Product catalog / Leaflet / Poster / Tag / A postcard, etc.
Souvenir products
Notebooks and notebooks / Pens and pencils / Badge Laces / Umbrellas / Canvas bags / Mugs, etc.
Digital and SMM layouts
Email signature / Page design for Vkontakte, Instagram, Youtube / Advertising layout for social networks / Template for PowerPoint presentations, etc.
Outdoor advertising, design
Uniform / Pillar / Roll up / Stretch / Banner / Billboard / Lightbox / Citybord / Entrance group / signboard / Transport / Exhibition stand
We select a list of works for each client, the cost of which depends on the volume, tasks and needs.
the composition of the service
We analyze the competitive environment in terms of identity. We study the corporate identity (logo, colors, media, visual language) of competitors, make a selection.
We are conducting research and analysis of the positioning hypothesis. We create corporate identity concepts.
Based on the previously conducted analysis and the formed brand platform:
- Three logo concepts with visualization in the environment
- Corporate palette
- Branded fonts
Design of corporate identity media, depending on the business direction – 2 concepts per media (for example: pattern, price list, certificate, corporate package, etc.), no more than 2 iterations of the selected media concept.
Visualization of the corporate identity carrier in the environment.
Visualization of the corporate identity carrier in the environment.
- Guidebook (pdf guide to using the style) or Logobook (pdf guide to using the logo)
- Logo source files for printing and web
- Media layouts in vector format
PRICE
logotype
from 14 working days
500 EUR
- Competitive analysis
- Constant development: logo (three concepts with visualization), palette, fonts + three iterations of one selected logo concept
- File preparation: logbook, logo source files
- Transfer of exclusive rights under the contract for the use of the logo
Each subsequent logo concept 100eur
ORDER
Identity
from 20 working days
from 1 000 EUR
- Competitive analysis
- Research and conceptualization
- Constant development: logo (three concepts with visualization), palette, fonts + three iterations of one selected logo concept
- Development of branded media with visualization (2 concepts per media, not more than 2 iterations of the selected concept)
- File preparation: a guide book, logo source files, media layouts
- Communication with a personal manager throughout the project
- Transfer of exclusive rights under the contract for the use of the logo and style
The prepress (preparation of media models for production) is not included.
Logo animation as a gift!
ORDER
Logo animation
Order an animation for the package of services
140 EUR
Based on your concept, we will create a logo animation. The tariff includes step—by-step development, edits, as a result - a ready-made video that you can use to enhance your brand's digital presence!
ORDER
Brand elements
for those wha already has the brand book
80 EUR*
We will develop any layout in your corporate style (the presence of a corporate font, palette, logo): business cards, forms, presentation template, booklet, badge, commercial offer, branded clothing, car labeling, etc.
* The price is specified for the design of one item and does not include prepress.
* The price is specified for the design of one item and does not include prepress.
ORDER
The brands that we have led to the result
case examples
LET'S discuss your project
Describe your request and we will contact you during the day to discuss your project.
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Answers to popular questions about Identity
FAQ
- Reliance on analytics. In developing the design, we rely on analytics and the target audience of your future brand.
- Working with a marketer. In advanced packages, when developing a brand platform and positioning, a marketer with extensive experience in launching brands from scratch and bringing products to marketplaces works.
- Several concepts. We offer a choice of at least three logo design concepts, two design concepts for corporate identity carriers and focus on your wishes.
- Two edits are included in the price. We also included two edits in the price so that together we could adjust the result to the ideal :)
- Statistics and experience. According to our statistics, more than 60% of concepts are agreed upon from the first submission without making adjustments.
Yes, it really is. The main difference is that only one person is working on the project, so the result depends on their individual style, which may not match yours. A freelance designer does not immerse himself in the study of a product from a marketing point of view. Within the studio, a marketer, a copywriter, a brand designer, a packaging designer, a 3D projection designer and an art director can work on one project. Development takes longer than freelancers and costs more. Your business deserves a professional approach, right?
We break down the payment into stages of work on your project. Development of a brand platform and positioning, development of naming, logo and corporate identity, packaging design, development of a brand implementation strategy. According to the contract, we provide for payment of 50% of some stages of work, including the design of a logo or corporate identity.
According to the law, copyrights are not alienated. We transfer the exclusive right to use the design (logo, packaging, name, etc.) after paying the entire amount of the project and completing the work with the Act of acceptance and transfer of completed works. The parties proceed from the fact that the result of the design work is an author's work, in this regard, the Contractor transfers, and the Customer accepts exclusive property rights to use the author's work to the extent specified in Part 4 of the Civil Code of the Russian Federation, including: the right to reproduce, the right to distribute, the right to import, the right to public display, the right to public performance, the right to broadcast, the right to communicate to the public, the right to recycle. The rights specified in this paragraph are transferred from the Contractor to the Customer from the moment both parties sign the Act of Acceptance and Transfer of completed works.
You can register a patent for a trademark or trademark (TM) at the patent office at your request, this procedure is not mandatory.
You may also be interested in the following services
Additional services
Application for logo design
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Application for the development of corporate identity
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Application for the development of corporate identity media
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Application for logo animation
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