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Pudu Pidu
Developing a corporate identity for a clothing store
/ identity / logotype / printing
2022
DESCRIPTION
ABOUT THE PROJECT
Space 62 beauty is a space of beauty, a very large universe created with a piece of the soul and heart, and the whole space is thought out to the smallest detail. The special feature of the salon is the immersion of visitors into an atmosphere of care, tranquility, love and lightness. The main task of the masters is to feel the true beauty, improve and maintain the image of each client." The brand's mission is to create a space in which it is easy and free to feel alone, in a company with a friend and;a young man.Target audience: girls, women, men.
TASKS
Develop a corporate identity: logo, font pair, palette. Create corporate identity media. Important: the design should be equally attractive for both women and men.
GOAL
The developed corporate identity should support the idea that studios with an average price category that are not located in the capital can have quality services and customer service at a premium level.
RESULT
We have developed a creative corporate identity concept that meets the customer's needs.
Logotype
visual system
Text and graphic logo in the classic style of luxury brands. The monogram of the letter P is an easily "readable" sign for sophisticated girls. A visual element resembling a flower is a reflection of the inner world of a woman who wears a PUDU PIDU. She blossoms when she is looked after and impresses everyone around with her beauty. The monogram can be used in the design of scarves, bags, belts.
Охранное поле =
двум высотам буквы «P».
двум высотам буквы «P».
Font writing
It is used as an independentand alternative option
Logomark
It is used as an independentand alternative option
Logoblock
It is used as the main option
Leonhard Kurz
Luxor 220
Pantone
Luxor 220
Pantone
871 C, 871 U
COLORS
HTML
CMYK
RGB
Pantone
CMYK
RGB
Pantone
E2C5A2
14, 24, 40, 0
226, 197, 162
727 C, 727 U
14, 24, 40, 0
226, 197, 162
727 C, 727 U
HTML
CMYK
RGB
Pantone
CMYK
RGB
Pantone
94785B
34, 44, 59, 27
148, 120, 91
7504 C, 463 U
34, 44, 59, 27
148, 120, 91
7504 C, 463 U
HTML
CMYK
RGB
Pantone
CMYK
RGB
Pantone
1D1E1D
75, 66, 60, 81
29, 30, 29
419 C, Process Black U
75, 66, 60, 81
29, 30, 29
419 C, Process Black U
HTML
CMYK
RGB
Pantone
CMYK
RGB
Pantone
00000
0, 0, 0, 0
0, 0, 0
white
0, 0, 0, 0
0, 0, 0
white
TYPOGRAPHY
НАЗВАНИЕ ТОВАРА
Узнайте больше о компании, продуктах и услугах на нашем официальном сайте
Learn more about the company, products and services on our official website
PRODUCT NAME
Title/accidental inscription
Font writing
The main text
The brand element was obtained by isolating the shape of the flower from the sign and refining it.
An element is a complete module that can be placed along the edge of the branded surface, as well as used as a watermark, separator.
LOGOMARK
Watermark,transparency = 30%
Мы создаем настроение, вдохновляем и восхищаем!
2022
Мы создаем настроение, вдохновляем и восхищаем!
Мы создаем настроение, вдохновляем и восхищаем!
паттерн
Три варианта паттерна, которые можно использовать в качестве объектов, целиком заполняющих плоскость.
подарочный
сертификат
сертификат
навесная бирка
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